4 steps I always take before I buy a beauty product online
A Low Halo Braid
Between my husband and I, he is more of the researcher than I am. I can get easily excited about something simply after one review, but Justin will exhaust all reviews and recommendations if he is shopping for something.
If I read about a beauty product that looks interesting, I will pretty much always follow the same system to gather a bit more information about it!
Let’s use this Jouer Long-Wear lip creme for example. The Birchbox website didn’t have any photos of the product on a human, and while my skin tone/natural lip color may not match that of a model wearing a makeup product, for some reason I like to see it on a human!
The first step is to search for images of the product by searching the entire name. This is when I can usually tell the different between brand photos versus photos taken by bloggers reviewing a product. I’ll click through photos that look less like stock images and more like blog photos to read reviews.
The second step, If I’m looking for a swatch of a specific color, is to add that name to the end of the full name of the product in the search box.
The third step, if I am really unsure about a product, I’ll search the full name under “video” and watch a review or two on it.
I’ll also occasionally check Temptalia and search for that specific brand, and that site is probably the most straight forward and detailed about makeup reviews. Another great place to search is Pinterest, of course, but I have found that it’s easier to find reviews simply through a search engine.
The final step, before I order, is to check the return policy of the retailer I’m buying from. Nordstrom has free shipping and free returns, always. I’m a VIB Rouge with Sephora, so that earns me free shipping and returns as well. I rarely order online from Ulta, as there is one very near to me, but I’ve never had a problem returning a product I didn’t like in stores.
It baffles me that so many women I know have hoards of makeup they don’t like and just didn’t know they could return it. I totally get that it’s a sort of weird thing to return, but I strongly recommend asking the retailer what their policy is regarding returning cosmetics when you buy something! It could save you money and space in your bathroom too!
Are there certain sites that you check for reviews of beauty products? Share in the comments below!