How to use a Powder Texturizer

Powder Texturizers.
Basically, it’s a dry powder that you tap into dry hair to create the feeling of texture to encourage lift and fullness. It is not the same as dry shampoo. It may absorb some oil and help your hair lift on day 2, but it won’t be as effective as a dry shampoo would be. It feels a lot like finely ground up chalk. It is completely invisible and can work on any hair color. 
The finer, more limp the hair, the better. If you already have thick hair, or don’t need extra help with lift or fullness, then this product isn’t really for you. I have found that it’s best on baby fine, or just fine/thin hair. 
A little goes a long long long way. So if you do try this product, always start conservatively, and add more as you feel you need it. This is also the kind of product that doesn’t go away until you wash your hair. It won’t disappear half way through the day–which is great if you love it, but not so great if you don’t like the feeling of it.
A few of my favorite versions of this product are:
Osis Dust it, Lanza Powder Up, and Big Sexy Hair Powder Play
All of these are pretty much the same. I like Big Sexy Hair most for it’s price and the fact that it comes out of the top easily. No clogging!
Here is how I use a powder texturizer:

*you may hear me say “powder up” in the video and that is the name for the Lanza powder texturizer. It’s what I’ve been using at the salon lately, so it’s on the brain! 😉
how to use powder texturizer
(shirt: Banana Republic Outlet, Fall 2011; jewelry: Elisabeth Ashlie currently unavailable) 
If you decide to try this product, keep your receipt! You may love it, you may hate it.


  1. says

    I actually have the Big Sexy Hair one. I find I actually does not work well when I use it. When my hairdresser does it, it works great. Not so much at home. I am not sure it I am using too much, not enough or what. But I do not get all day lift, falls half way through the day and then starts to feel greasy.

  2. says

    I have tried to use it a couple of times and I am not a big fan of the way it makes my hair feel.I am kinda weird that way. It looks like it works well with your hair! I love your hair!

  3. says

    I cannot LIVE without Dust It. I have used it for years on my bangs, that seem to feel the need to separate five minutes after I finish doing my hair. Works wonders for limp hair ladies like myself!

  4. Anonymous says

    You are adorable!! Love your shirt, where is it from? Please do some more fashion posts too. I love your style! =]

  5. says

    I have been using this stuff for a while now, and I have searched on You Tube for a demonstration video, because I was never quite sure if I was “doing it right!” Sadly, I never found a video that was very helpful until today! Yay! And thank you! (And, for the record, I was “pretty much” doing it right!) I found your blog, quite by accident, about a month ago, and I’ve been stalking it, trying to recreate fancy hair styles, ever since. The problem is that my spiritual gift is NOT recreating fancy hair styles, so I sometimes bomb them… but every now and then I get one of your styles to put me on the red carpet! I love your blog… I just wish you lived next door to me, so that I could run over in the mornings with a completely destroyed head of hair and holler out, “Hey, neighbor! I just knotted my hair up trying to do that fancy side braid that you turned into a messy bun! Help me! I’ll make us coffee!” Yes, I’m fairly certain it would be quite helpful if you lived next door!

  6. Anonymous says

    I have had some of the oasis in my bathroom cabinet for 6 mnths +. I was never able to recreate the use of it the way my stylist did. I also didn’t like the way it made my hair feel at the roots, but I love your idea of using it to separate and define curls… definitely going to give that a try!

  7. says

    I was introduced to Big Sexy Hair Powder Play by my hair stylist and that stuff rocks!! It gives great volume and even last overnight until the next day. I highly recommend it.

  8. says

    I have used osis and just tried schwarzkopf got2be powderful. It is the same thing and so much cheaper since you can buy it at Wal-Mart!! Thanks for the how-to. I just sprinkled it on top and now I know to do it underneath. LOVE it! Don’t need hairspray anymore and this works so much better. Thanks so much!!!

  9. says

    Hi Kate! I just found your site via Pinterest and love it! I am so glad I found your powder up video! I just bought some from Unite. My hairdresser taught me but loved your tips! I also read your About Me. I knew something was different about you…a Believer! Yipee! So glad you love the Lord! You might enjoy my nieces site I am definitely a new follower…I will become one of a few thousand!hee hee….good for you!
    Thank you again! God Bless!
    XO Carrie

  10. Anonymous says

    Thank you SO much for this!!! My stylist used some on my hair a few weeks ago and I liked it so I bought some. And I’ve never used it. I was totally intimidated and scoured the web looking for a tutorial with no luck. I cannot thank you enough!!!

  11. says

    Hi Kate! What do you recommend for a dry shampoo? I have tried several brands but have not found one that I am 100% fine with yet. Thanks!

  12. says

    Hi Kate! I just found your blog and I am so very glad that I did! I love your easy-to-follow tutorials! I really want bangs like yours. However, I have a cowlick and I am afraid getting more bangs than I have will be a disaster. What do you suggest for people who have cowlicks but want bangs? – Dreama

  13. says

    @Dreama: Unfortunately, you should probably stay away from bangs. But try a longer side swept “bang” that hits your chin! That way you have the shorter lengths in front, without bangs that keep popping up!

  14. says

    A hairstylist friend gave me the Big Sexy Hair powder because she doesn’t use it… I never rubbed it in, I just back-combed! I’ll have to try your method! Thanks :)

  15. Laura says

    I used the powder up earlier today on a cut and style out….i loved it! but i was wondering, have you seen the new candy line by bed head? we had a hair show & she showed us alot of the products, but the wax with the whip cream looking top on it caught my eye today, didnt get a chance to use it though….would you suggest that to any of your clients?

  16. Anonymous says

    tried the dust-it, and it just didn’t work as i had planned, but walmart’s girl powder is FANTASTIC. and super cheap!

  17. Megan says

    I’ve never heard of a powder texturizer and can’t wait to try it out! Which brand would you recommend getting?

  18. says

    Hi! Love your blog, and added your pinterest link! Quick question- I use the Tigi Root Boost. Would you use this in place of, or addition to it? Thanks!

  19. says

    I’m way behind on my blog reading, but I want to thank you for this video! I recently bought the Aveda powder and have had a few misses with it, bummer because it was expensive and I loved what my stylist did with it. I’m going to try again tomorrow with your tips. Fingers crossed!

  20. says

    I am also behind reading here…
    So much in love with your great pictures, videos, tutes! I was looking at you thinking – another lucky one with thick, full hair.
    I guess, I just don’t use the right products. Thank you so much for sharing. Found all three products on Amazon. Will get one soon!!!!

  21. says

    Thank you, Thank you, Thank you for posting this video. My mother-in-law bought me some of the Big Sexy Hair powder several months back and I never knew if I was applying/using it right. This video is so helpful!! I love your tutorials. If fact I would love to see one (or information) on how to best use a blow dryer with a diffuser, concentrator and/or without anything. Like when it is best to use the attachments or leave them off and what techniques work best.

  22. says

    Good news!!! got2b is made by Schwarzkopf, the same company that makes Osis! You can pick it up at Walgreens for $6! Silica powder is the BEST!!!! It also helps hair hold curl if you put in a little before you curl it. My mom has short thick hair that doesnt hold style, but I had her try it one day and she loved it because she could run her fingers in it to mess it back up when it fell and it would stay without having to use more hairspray.

  23. says

    Wow!! Thank you so much for this tutorial! I have had Osis for 2 years and I barely used it because I disliked the gunky feeling in my hair and didn’t know how to use it properly. I used this tutorial and your ponytail tutorial to do my day-old hair (also used hot rollers for volume since I have straightish fine hair) and I am hooked! I am so glad I can use a product I already own! I am so disappointed that Aquage isn’t sold in Canada :( Can you recommend another foaming volumizer that you like 2nd best?

  24. says

    These products don’t work for me UNLESS I use them this way: Sprinkle some of the powder on my finger tips, rub hands together, push the product into the roots of my hair. If I sprinkle the product directly on my roots, I have a hot mess. Takes very little product the way I use it; it can be reapplied during the day without the sticky/gummy feel you get when you put the product directly from the container onto the roots.

  25. says

    I never realized how thin my hair was till my stylist used this one me. I have never teased my hair before or understood lift (cept when i was in high school in late 870’s and we had conair hot rollers. slept in them a few nights ouch!)

    it finally clicked last night what texture was on hair, and how some other girls / women can go days without shampooing and it looked beautiful.

    now i know what it is to live with fine hair, and how normal and coarse hair feels different and styles different. love this stuff! its a whole new world to me to be able to have body and not wear my hair in a pony tail , straight down, or sleep in huge hot rollers (or the foam pink ones when i was a kid for curl the next day)

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