This is part 2 of a 3 part series about Building a Makeup Collection. Read part 1 here!
5. I would argue that concealer is a very, very important part of any makeup collection. Either for under the eyes, blemishes or any other hyper pigmentation, concealer will help even out your skin tone in difficult places. When shopping for an under-eye concealer, look for creamy, hydrating products that are specifically made for the eye area. Sometimes drier formulas can look cake-y under the eyes. My favorite under-eye concealer is Bobbi Brown's Corrector (post about it coming soon). It corrects dark circles, and provides great coverage. Some makeup artists would argue that you need a concealer on top of the Corrector, but I think that's up for negotiation. My favorite concealer, for both under-eyes and blemishes is Makeup Forever Full Cover Concealer. And my second favorite concealer is Mac's Pro Longwear Concealer.
6. Eyeliner can be a huge hit or a HUGE miss. If you are nervous or unfamiliar with eyeliner, it's worth the time investment to talk to a professional about what formula and application method will work for you. Eyeliner can dramatically change the shape of your eye, either for the better or worse.
You can't go wrong with a kohl pencil liner to start with. Kohl is a softer, smoother formula than just a pencil, and will glide across your eye. Then, as you get more comfortable, expand into the gel and liquid categories. I wrote a short post about eyeliner's here and broke down the different between them here!
7. Invest in a few good neutral shadows. I think every woman should own at least 1 flattering eyelid color, 1 crease color, and 1 highlight/brow bone color. Usually, sticking with cool tones is safest, but experiment with a few different shades to see what works for you. And always use an eyelid primer before applying eyeshadow. It will completely transform how well your makeup applies AND how long it lasts!
I love the Naked 2 Palette for a handful of semi-dark neutrals. Urban Decay also makes the Naked Basics palette for lighter neutrals (good for those new to the makeup world). I also like the mini palettes sold by CoverGirl! They put really beautiful shades together that work on a lot of skin tones.
It doesn't matter whether you start with cream or powder eyeshadows. It's simply a matter of preference. I didn't venture into the cream eyeshadow world until about 6-8 months ago. I use powder eyeshadows much more often, but love my cream shadows for a base.
8. My friend Kacia would agree that I'm a big proponent of lipstick. Lipstick completes your look and makes you look pulled together. And it doesn't have to be a heavy, dark red color. Finding the "Your Lips but Better" shade is all I'm suggesting to start with. And then grow from there. If you hate lipstick, look for a balm with a little bit of color pigment. If you love lipstick, like me, find that perfect pink-y peach shade that you can wear with every single item in your wardrobe.
A lip gloss is also a great option for a hint of color. And the more sheer the gloss, the more often you can just pop it over any base lip color!
Part 3 will come next week!